Selling to Groups
Program Objective
"Selling" can mean different things: getting approval for your ideas, placing products, convincing others to use your services. It also means running meetings effectively, presenting your case clearly and handling questions. This training will help you do all of this, reacting flexibly and always keeping the goal in sight.
Target Group
This training is perfect for managers, project leaders, sales specialists and consultants. It is especially useful if you want to deliver convincing, logical presentations to small groups (3-6) at meetings.
Topics Covered
- Follow the Six-Step Plan - a strategic concept from the opening to the close and beyond
- Identify partner needs, interests and benefits and incorporate them into the presentation
- Focus on the benefits with a logical but flexible structure (FLEXO-Struct )
- Learn to recognise critical verbal and non-verbal signals and react appropriately
- Practise to neutralise objections and turn them to your advantage
- Work with the best media support for small group presentations (TOP-Flip, laptop, etc).
Duration
3 days
|
